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View Programme Profile (Academic Year: 2022/2023)
Programme NameDiploma in Marketing (0803)
DepartmentDepartment of Marketing and Tourism Management
FacultySchool of Entrepreneurship and Business Innovation
Admission CriteriaA Degree from the University of Guyana or its equivalent from a recognized post-secondary institution.
OR
A Diploma from the University of Guyana with a GPA of not less than 2.0.
OR
Ordinary Diploma in Commerce (ODC) from the Government Technical Institute (GTI).
OR
A Trained Teachers Certificate from (CPCE).
OR
Industrial Relations and Management from the Institute of Distance & Continuing Education (IDCE).
OR
Industrial Relations and Social Studies from Critchlow Labour College (CLC) together with a pass at the University of Guyana Entrance Examination (UGEE).
OR
Mature students (26 years and over) plus four subjects at CXC/CSEC/GCE 'O' level, creditable work experience, together with a pass at the University of Guyana Entrance Examination (UGEE).
OR
At least five (5) subjects at CXC/CSEC (General Proficiency), grades I, II, or III or GCE 'A' level, grades A, B, or C. Subjects must include English Language and Mathematics.
First Year
Semester 1
Course Code Course Name Delivery Mode Course Credit Remarks
ECN1100 Introductory Micro-Economics Online 4
ENG1105 Introduction to the Use of English Online 4
MKT1101 Marketing Management Online 4
MNG1101 Business Mathematics Online 4
MNG1102 Business Communication Online 4
Semester 2
Course Code Course Name Delivery Mode Course Credit Remarks
ECN1200 Introductory Macro-Economics Online 4
ECN1203 Introductory Statistics Online 3
MKT1202 Retail Management Online 4
MNG1200 Business & Management Environment Online 4
Second Year
Semester 1
Course Code Course Name Delivery Mode Course Credit Remarks
ACT1100 Introduction to Accounting Online 4
MKT2100 Advertising Management Online 4
MNG2100 Computer Studies I Online 4
MNG3100 Commercial Law I Online 4
Semester 2
Course Code Course Name Delivery Mode Course Credit Remarks
MKT2201 Consumer Behaviour Online 4
MKT2202 Marketing Research Online 4
MKT2203 Internet Marketing Online 4
MKT2204 International & Export Marketing Online 4